Yungtai Mountain, Red Stone Gorge, White Cloud Mountain, etc. Scenic Areas Launch Unlimited Year Cards
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Over the past two months, the tourism market has been largely stagnant, but signs of recovery have begun to emerge since last week. Some scenic areas in Henan have launched big moves!
Among them, some 5A-level quality scenic areas have introduced discounts, especially unlimited year cards. The earliest to take action was Yungtai Mountain, as a benchmark scenic area in Henan, Yungtai Mountain launched a 99 yuan unlimited year card, which includes both scenic area tickets and transportation!
Yungtai Mountain Red Stone Gorge
That means Yungtai Mountain makes a profit with just one visit!
Not only Yungtai Mountain, but other scenic areas have also launched similar discounts, such as Rewugegou's 99 yuan card, which is also unlimited and includes transportation! White Cloud Mountain 9.9 yuan is also unlimited. However, compared to White Cloud Mountain, it doesn't include scenic area transportation, which is a necessary expense. Even so, it's still very tempting.
Rewugegou
Another is Qingyao Mountain and Daimei Mountain, both at 9.9 yuan for unlimited year-round, Qingming Shanghe Garden was also 100 yuan for unlimited time…
Qingming Shanghe Garden
Of course, launching such discounts is a marketing tactic for scenic areas, to lock in a batch of tourists. With tourists, there are secondary consumption opportunities, which is what scenic areas value. Also, this reflects the current trend in tourism – scenic areas must expand value-added services, rather than just relying on ticket sales. Compared to developed countries, our ticket prices are still too high, and the main profit comes from tickets plus cable cars. Look at the income of listed companies to see this.
Longmen Grottoes
As for tourists, the mindset is also changing. Some might ask, is it necessary to go to the same place many times? This mindset is still in the early stages of tourism – a 'check-in' mentality. In the early days, many people had a 'come-and-see' attitude, seeking to have experienced it. This was more of a novelty tourism. However, for people who had just solved the problem of food and clothing, tourism was a luxury.
Now, this situation is changing. On the one hand, tourism has become commonplace, and after becoming commonplace, most places have been visited. It's like you have to repeat them. On the other hand, people's views of tourism have also changed, from the initial 'check-in' pursuit to the current experience. For example, Yungtai Mountain is very close to Zhengzhou, and you can stay for two days in the summer to escape the heat, or in winter to see ice pendants or cloud seas. Going to the same place to see different scenery.
Yungtai Mountain
If you have time, why not go out and experience more wonderful things!
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