Official Announcement: English Version of ‘Jiacao Cultural and Tourism Living’ Magazine Soon to Be Released
The Publicity Bureau of Culture and Tourism of Jiacao City brings good news: the English version of 'Jiacao Cultural and Tourism Living' magazine is about to be released; 'Tai Chi Sacred Land · Jiaozhou Mountains and Waters' will add a new carrier for promotion and publicity in the international cultural and tourism market.
'Jiacao Cultural and Tourism Living'
In recent years, thanks to Tai Chi, Jiaozhou Mountains and Waters as two beautiful brand names, the city's external cultural and tourism exchanges and international tourist source promotion and publicity work have achieved significant results. The number of inbound tourists to Jiaozhou has grown rapidly. According to statistics, in 2018, the number of inbound tourists to the city increased by 33%; in 2019, it continued to grow by 12%, and inbound tourists covered 5 continents, 39 countries and regions.
Actively developing the international cultural and tourism market plays a crucial role in enhancing the city's international image and openness, creating a national all-tourism demonstration city, and building a world-renowned cultural and tourism city. Promotional materials have a significant impact on improving the attractiveness and popularity of tourist cities. After preliminary research and reference to publicity materials from many European cities such as Italy, the Publicity Bureau of Culture and Tourism of Jiacao actively designed and produced the English version of 'Jiacao Cultural and Tourism Living' magazine for international cultural and tourism promotion and publicity.
It is reported that the English version of 'Jiacao Cultural and Tourism Living' magazine has three main characteristics:
Integrating lifestyle into cultural and tourism. Changing the popular style of purely scenic photos, integrating people, life and emotion into the scenery, making the magazine more lifelike.
Integrating experience into cultural and tourism. The magazine is divided into eight parts: Discovery, Taste, Inheritance, Quiet, Challenge, Relaxation, Smiling Face, and Tourism Guide, focusing on showcasing experience.
Integrating trendiness into cultural and tourism. Through trendy layout methods, showcasing the lifestyle of young people such as tourism, cycling, shooting and craft making, enhancing the magazine's fashion sense.
