The Water of the Min River Comes from ‘Cloud’ Realms, Nourishing and Welcoming Spring Planting in Dujiangyan
On April 5th, the '2020 China·Dujiangyan Cloud Release Water Activity' officially kicked off, with tens of thousands of netizens from around the world 'focusing' on Dujiangyan, starting a unique 'cloud release' and jointly lighting up Dujiangyan. This cultural and tourism event not only opened a new model for Tianfu spring plowing but also pressed the 'fast forward' button for the recovery and revitalization of Dujiangyan's tourism industry.
At 10:00 AM, Shu Culture expert Zhao Wenqiu and popular livestreamer Liu Yangyang jointly 'lit up Dujiangyan' in a page with a rich Shu culture style, touching the rope connecting the bamboo raft and the bamboo basket, gathering global strength to complete the 'cloud release' – a millennia-old ritual closely integrated with modern technology. Ms. Shi, who visited the Dujiangyan Scenic Area, told reporters: 'Although I didn't witness the water release ceremony on site, I think this cloud release mode is very good. It has background knowledge explanation and process introduction, allowing us to understand tradition and remember the glory of ancient people. Of course, it would be even better if I could see it with my own eyes next year.'
To seize the initiative for tourism development after the epidemic and comprehensively restore the tourism market and urban vitality of Dujiangyan City, Qingcheng Mountain–Dujiangyan Scenic Area fully leveraged its core engine function and innovatively launched 'You consume, I free, enjoy Qingcheng Mountain–Dujiangyan for free' and 'Unlimited Love, Eternal Gratitude, Qingcheng Mountain–Dujiangyan Scenic Area provides lifelong free tickets for Sichuan medical teams assisting in' along with many other activities. In addition, Qingcheng Mountain–Dujiangyan Scenic Area will also link up with inner city scenic spots, hotels, and restaurants in the tourism industry, multi-dimensionally promoting the rapid recovery and revitalization of Dujiangyan's tourism industry.
It is reported that two days before the Qingming Festival holiday, Qingcheng Mountain–Dujiangyan Scenic Area received nearly 100,000 tourists.